Great Strategy Starts With a Great Story

I help senior leaders turn strategy into action through storytelling

How I can help you 

I help you communicate so your strategy has the impact it deserves.

  • Advisory

One-to-one advisory for senior leaders. We map your stakeholders, align your narrative, and design a communication campaign using the IMPACT framework. You leave with a clear plan, not just a story.

  • Training

High-energy, results-first trainings built around real scenarios from your organisation. Your people learn to communicate with clarity and conviction, whether it's a board pitch, an internal launch, or a change campaign.

  • Speaking

Keynotes built around your context, your industry, and your specific challenge. Designed to change how your people communicate, not just inspire them to try. Live or virtual, any audience size.

Interested? Get in touch

Whether you need a strategic advisor, trainings for your team, or a speaker for your next event, let me know what you’re trying to achieve and we’ll figure out how to get there.

Six variables. One framework.

Most leaders only think about the message. It's one of six variables.

Information
What's the core message?
Medium
What channel carries it best?
Presenter

Who should deliver it?

Audience
Who needs to hear it?
Context
What's happening around it?
Tone
What emotional does it need?

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Is your message making the impact you think it is?

Answer one question. Get coaching-level feedback in 60 seconds.
You'll get a simple prompt. Hit record and talk for a minute. Our AI, trained on 200+ senior leader assessments, analyses the gap between what you're trying to say and what people actually hear.
You'll see exactly where your story lands, where it falls flat, and what to change. Not generic tips. Specific, line-by-line feedback on your actual words.

Free. No sign-up. Most people are surprised.
Most people are surprised!

About me

After 3,000 presentations, I help leaders who have the strategy but need the communication to make it land.

I’m based in Berlin and work around the world.

Chief Story Officer podcast

Strategy doesn’t fail because of bad ideas. It fails because people don’t buy in.
Leaders and communication experts share how the right story at the right moment can align teams, shift direction, and make strategy stick. New episodes every two weeks.

Never miss out on a good story